After losing his job during the Covid-19 pandemic, Los Angeles resident Brandon Hurst began selling plants from his apartment to make ends meet. What started as a small side hustle grew into a multimillion-dollar business, powered by TikTok Shop livestreams, loyal customers and an unusual auction model. Today, his plant business employs 24 people and processes around 1,000 orders a day Brandon Hurst new greenhouse Brandon Hurst's balcony covered in plants
After losing his job during the Covid-19 pandemic, Los Angeles resident Brandon Hurst began selling plants from his apartment to make ends meet. What started as a small side hustle grew into a multimillion-dollar business, powered by TikTok Shop livestreams, loyal customers and an unusual auction model. Today, his plant business employs 24 people and processes around 1,000 orders a day
Brandon Hurst new greenhouse
Brandon Hurst's balcony covered in plants
Read the full story at Economic Times.
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